What Is a Diversified Portfolio? | U.S. Bank (2024)

Key takeaways

  • Investment diversification is a long-term strategy that may help reduce risk from market volatility.

  • A diversified portfolio should include a mix of asset classes, diversification within asset classes, and adding foreign assets to your investment strategy.

  • Working with a financial professional can help you avoid diversification pitfalls such as over-diversification and not taking correlation into account.

Diversifying your portfolio is a financial strategy that aims to reduce your portfolio risk by varying the type of assets you invest in, knowing they will perform differently over time. Ensuring you have a diversified portfolio can help reduce your risk exposure and help you feel better prepared for the future. But what exactly constitutes diversification? And how do you properly diversify your assets? Answering these questions can help you stay on track to meet your investment goals.

What is a diversified portfolio?

A diversified investment portfolio is built with a variety of investments that have low correlation, with a different pattern of expected risks and returns (also known as diversification).As a key part of risk management, investment diversification is a long-term strategy to help safeguard against market volatility and ensure you see the greatest return on your investments.

Benefits of a diversified portfolio

The largest benefit of a diversified portfolio is that it can help minimize risk from market volatility. As an example, both stocks and bonds are subject to market fluctuations. By having a mix of each, you may offset potential downturns when one isn’t performing as well as the other.

Diversification is also a way to safeguard against industry-specific risks. Let’s say the price of oil falls—it’s possible that multiple businesses in the energy sector will see their prices fall, too. If you’ve invested in industries that use energy, that price drop should reduce their costs and support their earnings, which will soften the impact to your portfolio compared to just owning energy stocks.

Because diversification allows you to essentially “smooth out” your risk and remain less vulnerable to volatility, you have the potential to see greater returns in the long-run.

How to build a diversified portfolio

So how do you create a well-balanced and diverse portfolio? There are many different diversification strategies, but here are some key points to consider:

  • Diversify across asset classes. Having a mixture of equities (stocks), fixed income investments (bonds), cash and cash equivalents, and real assets including property can help you maintain a well-balanced portfolio. Generally, it’s wise to include at least two different asset classes if you want a diversified portfolio.
  • Diversify within asset classes. There are a few key ways to diversify within each asset class, including by industry. Using the example above about energy stocks, if that field is something you’d like to invest in, consider other ways you might diversify your investments among industries such as technology, healthcare, or utilities. You can also diversify your fixed income investments by seeking out bonds with different maturities and from different issuers.
  • Invest globally. Consider global exposure when building your portfolio to safeguard against country-specific risks. Foreign assets like stocks and bonds for companies in other countries can help you create a more well-rounded, diverse portfolio that still performs well at times when the U.S. market may be struggling.
  • Perform a regular portfolio review. In any given year, certain investments will gain value while others may decrease. You should rebalance your portfolio regularly to ensure you’re staying the course amid inevitable market highs and lows—and certain situations like major life events will trigger the need to rebalance, too.

Portfolio diversification mistakes to avoid

While building a diversified portfolio may sound intuitive, it involves careful planning to ensure you still maximize your returns while minimizing your risk. Here are two of the most common investing mistakes to avoid:

  • Over-diversification. Unfortunately, it’s possible to over-diversify your portfolio. This can lead to many positions that water down potential returns, making it hard to manage your portfolio. Working with a financial professional can help ensure you have the right balance of assets in place to generate the best returns possible.
  • Not paying attention to correlation. Some asset types typically trend up or down together. This means that even with different asset types in your portfolio, if they all correlate with one another, your portfolio won’t be adequately diversified. For example, high-yield bonds often positively correlate with stocks; meaning if your portfolio is entirely made up of high-yield bonds and stocks, it won’t be well-diversified.

With some proper planning, diversifying your portfolio may help you minimize risk and maximize your returns, bringing you one step closer to your financial goals. Work with a financial professional to ensure you’re on the right track with your investments and are taking a diversified approach.

Whether you want to invest on your own or with personalized financial guidance, we have options to meet your needs.

What Is a Diversified Portfolio? | U.S. Bank (2024)

FAQs

What does it mean to diversify your portfolio answer? ›

Diversification is a strategy that mixes a wide variety of investments within a portfolio in an attempt to reduce portfolio risk. Diversification is most often done by investing in different asset classes such as stocks, bonds, real estate, or cryptocurrency.

What is considered a well diversified portfolio? ›

Diversification means owning a variety of assets that perform differently over time, but not too much of any one investment or type. In terms of stock investing, a diversified portfolio would contain 20-30 (or more) different stocks across many industries.

How much portfolio diversification is enough? ›

As a general rule of thumb, most investors would peg a sufficiently diversified portfolio as one that holds 20 to 30 investments across various stock market sectors. However, others favor keeping a larger number of stocks, especially if they're riskier growth stocks.

What is a diversified portfolio quizlet? ›

Portfolio Diversification. a risk management technique that mixes a wide variety of investments within a portfolio. it is the spreading out of investments to reduce risks. Index Funds. a portfolio of investments that is weighted the same as stock-exchange index in order to mirror its performance.

What is a diversified portfolio example? ›

For example, a portfolio with 55% stocks, 35% bonds, and 10% REITs has historically outperformed a 60% stock/40% bond portfolio with only slightly more volatility while matching the returns of an 80% stock/20% bond portfolio with less volatility.

How do you know if your portfolio is diversified? ›

What kind of funds do you own? A properly diversified portfolio is also diversified within each asset class. That generally means owning funds that hold many securities. For simplicity's sake, we'll continue to look at the two most likely asset classes in your portfolio, stocks and bonds.

What are the 4 primary components of a diversified portfolio? ›

A diversified portfolio will typically contain 4 primary components - domestic stocks, international stocks, bonds, and cash. Sometimes mutual funds will feature instead of international stocks. Domestic stocks - These will nearly always feature heavily in any given portfolio.

What is the best benchmark for a diversified portfolio? ›

The most common approach to benchmarking diversified portfolios is to compare a client's portfolio to a portfolio that consists of 60% stocks and 40% bonds. This is commonly referred to as the “60/40” portfolio. Typically the S&P 500 is used for the stock component and the Barclays Aggregate Bond Index for the bonds.

How do you create a diversified portfolio? ›

Here are some important tips to keep in mind to help you diversify your portfolio.
  1. It's not just stocks vs. bonds. ...
  2. Use index funds to boost your diversification. ...
  3. Don't forget about cash. ...
  4. Target-date funds can make it easier. ...
  5. Periodic rebalancing helps you stay on track. ...
  6. Think global with your investments.
Feb 8, 2024

How many funds should I have in my portfolio? ›

So, what's the ideal number of funds? Well, there is no right or wrong answer. It can depend on a number of factors including the number of funds you're comfortable monitoring in your portfolio, your investment objectives and risk appetite.

What does a balanced portfolio look like? ›

Typically, balanced portfolios are divided between stocks and bonds, either equally or with a slight tilt, such as 60% in stocks and 40% in bonds. Balanced portfolios may also maintain a small cash or money market component for liquidity purposes.

What is a diversified portfolio and why is it important? ›

Diversification is the practice of spreading your investments around so that your exposure to any one type of asset is limited. This practice is designed to help reduce the volatility of your portfolio over time.

Why is a diversified portfolio ideal? ›

When you diversify your investments, you reduce the amount of risk you're exposed to in order to maximize your returns. Although there are certain risks you can't avoid, such as systematic risks, you can hedge against unsystematic risks like business or financial risks.

Why is it important to diversify your portfolio? ›

Diversification can help investors mitigate losses during periods of stock market and economic uncertainty. Different asset classes and types of investments perform differently at different times and are based on different impacts of certain market conditions. This can help minimize overall portfolio losses.

Why you need to diversify your portfolio? ›

When you diversify your investments, you reduce the amount of risk you're exposed to in order to maximize your returns. Although there are certain risks you can't avoid, such as systematic risks, you can hedge against unsystematic risks like business or financial risks.

What is diversification with example? ›

Here are some examples of business diversification strategies: Product diversification: A company that primarily sells clothing might expand into selling home goods and accessories. Market diversification: A company that sells only in the domestic market might expand into international markets.

What is the meaning of diversification? ›

noun. 1. the act or process of diversifying; state of being diversified. 2. the act or practice of manufacturing a variety of products, investing in a variety of securities, selling a variety of merchandise, etc., so that a failure in or an economic slump affecting one of them will not be disastrous.

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